Please ensure Javascript is enabled for purposes of website accessibility
Yuengling, America's Oldest Brewer, Invades the West Coast
gvw_ap_news
By Associated Press
Published 5 years ago on
September 15, 2020

Share

Hey West Coast beer lovers, it’s pronounced YING-ling.

Raising beers to toast the new partnership with the Pennsylvania brewer, Molson Coors CEO Gavin Hattersley said, “We’re going to make a whole lot of Yuengling fans out West really happy.”

D.G. Yuengling and Son, America’s oldest operating brewer, is sending some cold ones your way for the first time since it began making beer in 1829.

The brewery, about two hours northwest of Philadelphia, announced a joint venture with Molson Coors on Tuesday to break out beyond its traditional 22-state distribution area in the East.

Raising beers to toast the new partnership with the Pennsylvania brewer, Molson Coors CEO Gavin Hattersley said, “We’re going to make a whole lot of Yuengling fans out West really happy.”

The family-owned brewery known for its cheap German-style lager will remain independent. A six-member board of directors — three from Yuengling and three from Molson Coors Beverage Co. — will oversee Yuengling’s expansion starting in the second half of 2021.

The Partnership Gives Molson Coors a Popular Brand at a Time When Beer Sales Have Gone Flat

Yuengling has two breweries in Pennsylvania and one in Florida. Molson Coors, the nation’s second-largest brewer, has seven primary breweries and six craft breweries.

The partnership gives Molson Coors a popular brand at a time when beer sales have gone flat. Beer sales fell 2% in the U.S. last year, with canned cocktails and hard seltzers gaining popularity, according to the Brewers Association, a trade group.

The companies said they will announce in a few months which western states will get Yuengling first.

Jennifer Yuengling, vice president of operations and a sixth generation brewer, said the companies have talked of partnering for some time, and the time is right.

RELATED TOPICS:

DON'T MISS

What Are Fresno Real Estate Experts Predicting for 2025 and Beyond?

DON'T MISS

First California EV Mandates Hit Automakers This Year. Most Are Not Even Close

DON'T MISS

‘King of the Hill’ Voice Actor Jonathan Joss Fatally Shot Outside His Texas Home

DON'T MISS

Fresno County Crews Battle Active Wildfire in Yokuts Valley, Evacuation Warning Issued

DON'T MISS

Not Quite ‘Hunger Games,’ but Fresno Budget Hearings Start

DON'T MISS

Clovis CPA Sentenced to Prison for $800K Bank Fraud Scheme

DON'T MISS

His Gang Name Is ‘Goer.’ Now Fresno County Man Is Going to Prison for 20 Years

DON'T MISS

Missing Woman Found Dead in Fresno County Canal Identified

DON'T MISS

Co-Conspirator Sentenced in Fraud Involving Loans to Bitwise

DON'T MISS

Valley Crime Stoppers’ Most Wanted Person of the Day: Stephanie Marie Zamarripa

DON'T MISS

Why Trump Is Mad at ‘Sleazebag’ Leonard Leo

DON'T MISS

Trump Amplifies Outlandish Robot Biden Conspiracy Theory

UP NEXT

Trans Athlete in Political Storm Earns, and Shares, First Place in Event

UP NEXT

California Plans to Ban Most Plants Within 5 Feet of Homes for Wildfire Safety

UP NEXT

American Doctors Are Moving to Canada To Escape the Trump Administration

UP NEXT

Trump Trade War Has Already Had Huge Effect on California Ports

UP NEXT

How Gentrification Is Killing the Bus: California’s Rising Rents Are Pushing Out Commuters

UP NEXT

Loretta Swit, Emmy-winner Who Played Houlihan on Pioneering TV Series ‘M.A.S.H.,’ Has Died at 87

UP NEXT

Medicaid Work Rules Could Leave a Million Californians With No Health Insurance

UP NEXT

California Lawmaker Won’t Be Charged After Citation for Suspicion of Impaired Driving

UP NEXT

1 in 4 US Children Have Parents With Substance Use Disorder, Study Finds

UP NEXT

Dozens Sickened in Expanding Salmonella Outbreak Linked to Recalled Cucumbers

Clovis CPA Sentenced to Prison for $800K Bank Fraud Scheme

8 hours ago

His Gang Name Is ‘Goer.’ Now Fresno County Man Is Going to Prison for 20 Years

9 hours ago

Missing Woman Found Dead in Fresno County Canal Identified

9 hours ago

Co-Conspirator Sentenced in Fraud Involving Loans to Bitwise

9 hours ago

Valley Crime Stoppers’ Most Wanted Person of the Day: Stephanie Marie Zamarripa

9 hours ago

Why Trump Is Mad at ‘Sleazebag’ Leonard Leo

9 hours ago

Trump Amplifies Outlandish Robot Biden Conspiracy Theory

10 hours ago

Madera County Authorities Seek Public’s Help Locating Missing At-Risk Man

11 hours ago

Mattel Is Combining Film and Television Units to Create Mattel Studios

11 hours ago

Campbell’s Co. Says Sales Rise as More Americans Cook at Home

11 hours ago

‘King of the Hill’ Voice Actor Jonathan Joss Fatally Shot Outside His Texas Home

HOUSTON — Jonathan Joss, a voice actor best known for his work on the animated television series “King of the Hill,” was fatally shot near h...

7 hours ago

Photo of caution tape
7 hours ago

‘King of the Hill’ Voice Actor Jonathan Joss Fatally Shot Outside His Texas Home

Fresno County fire crews are battling a wildland blaze in Yokuts Valley near Rector Lane, where the RECTOR incident has burned 10 acres with the potential to spread to 100 on Monday, June 2, 2025. (CalFire)
8 hours ago

Fresno County Crews Battle Active Wildfire in Yokuts Valley, Evacuation Warning Issued

8 hours ago

Not Quite ‘Hunger Games,’ but Fresno Budget Hearings Start

Photo of a laptop with a Department of Justice logo on the screens
8 hours ago

Clovis CPA Sentenced to Prison for $800K Bank Fraud Scheme

9 hours ago

His Gang Name Is ‘Goer.’ Now Fresno County Man Is Going to Prison for 20 Years

9 hours ago

Missing Woman Found Dead in Fresno County Canal Identified

9 hours ago

Co-Conspirator Sentenced in Fraud Involving Loans to Bitwise

Stephanie Marie Zamarripa is Valley Crime Stoppers' Most Wanted Person of the Day for June 2, 2025. (Valley Crimes Stoppers)
9 hours ago

Valley Crime Stoppers’ Most Wanted Person of the Day: Stephanie Marie Zamarripa

Help continue the work that gets you the news that matters most.

Search

Send this to a friend