Please ensure Javascript is enabled for purposes of website accessibility
Yuengling, America's Oldest Brewer, Invades the West Coast
gvw_ap_news
By Associated Press
Published 5 years ago on
September 15, 2020

Share

Hey West Coast beer lovers, it’s pronounced YING-ling.

Raising beers to toast the new partnership with the Pennsylvania brewer, Molson Coors CEO Gavin Hattersley said, “We’re going to make a whole lot of Yuengling fans out West really happy.”

D.G. Yuengling and Son, America’s oldest operating brewer, is sending some cold ones your way for the first time since it began making beer in 1829.

The brewery, about two hours northwest of Philadelphia, announced a joint venture with Molson Coors on Tuesday to break out beyond its traditional 22-state distribution area in the East.

Raising beers to toast the new partnership with the Pennsylvania brewer, Molson Coors CEO Gavin Hattersley said, “We’re going to make a whole lot of Yuengling fans out West really happy.”

The family-owned brewery known for its cheap German-style lager will remain independent. A six-member board of directors — three from Yuengling and three from Molson Coors Beverage Co. — will oversee Yuengling’s expansion starting in the second half of 2021.

The Partnership Gives Molson Coors a Popular Brand at a Time When Beer Sales Have Gone Flat

Yuengling has two breweries in Pennsylvania and one in Florida. Molson Coors, the nation’s second-largest brewer, has seven primary breweries and six craft breweries.

The partnership gives Molson Coors a popular brand at a time when beer sales have gone flat. Beer sales fell 2% in the U.S. last year, with canned cocktails and hard seltzers gaining popularity, according to the Brewers Association, a trade group.

The companies said they will announce in a few months which western states will get Yuengling first.

Jennifer Yuengling, vice president of operations and a sixth generation brewer, said the companies have talked of partnering for some time, and the time is right.

RELATED TOPICS:

DON'T MISS

Dodgers Extend Perfect Start Behind May and Betts’ Heroics

DON'T MISS

Fresno County Authorities Seeks Public’s Help in Finding Family of Man Killed by Vehicle

DON'T MISS

California Lawmakers Reject Bills to Restrict Transgender Youth in School Sports

DON'T MISS

Crawford’s Win Secures Liberal Majority on Wisconsin Supreme Court, Deals Blow to GOP

DON'T MISS

Tesla Sales Tumble 13% as Musk Backlash, Competition and Aging Lineup Turn off Buyers

DON'T MISS

Israel’s Operations in Gaza Expands to Seize ‘Large Areas.’ Palestinians Say Dozens Killed

DON'T MISS

Forecasters Warn of Deadly Floods and Strong Tornadoes in Parts of the Midwest and South

DON'T MISS

Val Kilmer, ‘Top Gun’ and Batman Star With an Intense Approach, Dies at 65

DON'T MISS

Trump Is Set to Unveil Expansive Global Tariffs

DON'T MISS

Stock Market Today: Wall Street Falls in Hours Before Trump’s Tariff Announcement

UP NEXT

Elon Musk Reclaims Top Spot on Forbes’ Billionaires List

UP NEXT

California Just Blew Its First Deadline for Voter-Approved Healthcare Measure

UP NEXT

Lakers Hold Off Rockets With 6 3-Pointers Apiece From Dorian Finney-Smith, Gabe Vincent

UP NEXT

Athletics Bat Boy Stewart Thalblum Takes Down Drone in Left Field

UP NEXT

NFL Postpones Tush Push Decision but Passes Other Rule Changes, AP Source Says

UP NEXT

March Madness: It’s South Carolina vs. Texas and UCLA vs. UConn in Women’s Final Four

UP NEXT

Major Layoffs Begin at Health Agencies That Track Disease and Regulate Food

UP NEXT

CA Snowpack Is Near-Average. What Does This Mean for Water Supplies?

UP NEXT

U.S. Bank Executive Terry Dolan Dies in Plane Crash Near Minneapolis

UP NEXT

California Gov. Newsom Says the Democratic Brand Is ‘Toxic’

Crawford’s Win Secures Liberal Majority on Wisconsin Supreme Court, Deals Blow to GOP

26 minutes ago

Tesla Sales Tumble 13% as Musk Backlash, Competition and Aging Lineup Turn off Buyers

33 minutes ago

Israel’s Operations in Gaza Expands to Seize ‘Large Areas.’ Palestinians Say Dozens Killed

43 minutes ago

Forecasters Warn of Deadly Floods and Strong Tornadoes in Parts of the Midwest and South

50 minutes ago

Val Kilmer, ‘Top Gun’ and Batman Star With an Intense Approach, Dies at 65

1 hour ago

Trump Is Set to Unveil Expansive Global Tariffs

1 hour ago

Stock Market Today: Wall Street Falls in Hours Before Trump’s Tariff Announcement

1 hour ago

Trump Orders Mean Uncertainty for Valley’s ‘Safety Net’ of Health Clinics

2 hours ago

Is It Safe to Put Hot Food in the Fridge? And More Food Safety Questions, Answered

2 hours ago

Elon Musk Reclaims Top Spot on Forbes’ Billionaires List

15 hours ago

Dodgers Extend Perfect Start Behind May and Betts’ Heroics

LOS ANGELES  — Dustin May pitched five strong innings after missing nearly two years, Mookie Betts hit his third go-ahead homer of the seaso...

7 minutes ago

Los Angeles Dodgers' Mookie Betts hits a two-run home run against the Atlanta Braves during the sixth inning of a baseball game Tuesday, April 1, 2025, in, Los Angeles. (AP/Kevork Djansezian)
7 minutes ago

Dodgers Extend Perfect Start Behind May and Betts’ Heroics

The Fresno County Coroner’s Office is seeking the public’s help in locating the family of Oscar Alcoser, 46, who was fatally struck by a vehicle in Fowler on Tuesday, March 25, 205. (Fresno County SO)
18 minutes ago

Fresno County Authorities Seeks Public’s Help in Finding Family of Man Killed by Vehicle

Student athletes hold signs during a hearing to consider bills to pass rules banning transgender student-athletes Tuesday, April 1, 2025, in Sacramento, Calif. (AP/Yuri Avila)
18 minutes ago

California Lawmakers Reject Bills to Restrict Transgender Youth in School Sports

Wisconsin Supreme Court candidate Susan Crawford speaks during her election night party after winning the election Tuesday, April 1, 2025, in Madison, Wis. (AP/Kayla Wolf)
26 minutes ago

Crawford’s Win Secures Liberal Majority on Wisconsin Supreme Court, Deals Blow to GOP

Officers from Ottawa Police Service (OPS) are seen at a Tesla Service and Showroom centre after it was damaged with pink spray paint in Ottawa, on Monday, March 31, 2025. (Spencer Colby/The Canadian Press via AP)
33 minutes ago

Tesla Sales Tumble 13% as Musk Backlash, Competition and Aging Lineup Turn off Buyers

Palestinians grieve over the bodies of their relatives, who were killed in an Israeli airstrike, as they prepare for burial at a hospital in Beit Lahiya, Gaza Strip, on Wednesday, April 2, 2025. (AP/Jehad Alshrafi)
43 minutes ago

Israel’s Operations in Gaza Expands to Seize ‘Large Areas.’ Palestinians Say Dozens Killed

Sgt. Tyler Midyett of the Emmet County Sheriff's Department works along with Sgt. Mitch Wallin, not pictured, to clear fallen trees from along Eppler Road in Petoskey, Mich., Tuesday, April 1, 2025, as cleanup from the weekend's ice storm continues. (Jan-Michael Stump/Traverse City Record-Eagle via AP)
50 minutes ago

Forecasters Warn of Deadly Floods and Strong Tornadoes in Parts of the Midwest and South

Val Kilmer poses for a portrait, Jan. 9, 2014, in Nashville, Tenn. (AP File)
1 hour ago

Val Kilmer, ‘Top Gun’ and Batman Star With an Intense Approach, Dies at 65

Help continue the work that gets you the news that matters most.

Search

Send this to a friend