Instagram’s algorithm-driven content curation is getting a reset button, according to a recent announcement from Meta. This new feature aims to address user frustrations with repetitive or unwanted content in their feeds.

“The modern internet is ruled by algorithms,” and Instagram’s AI strategically sorts content based on user activity to maximize engagement. However, this system can sometimes misinterpret user interests, leading to an overwhelming presence of unwanted content.

Previously, users had limited options to correct these algorithmic missteps. Now, Instagram is testing a feature that allows users to reset their “recommendations,” effectively giving them a clean slate.

Meta’s blog post on Tuesday revealed that this reset will affect content on the Explore page, Reels tab, and main feed. Users will encounter new content they might not have seen before, while potentially missing out on previously recommended posts.

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It’s important to note that the algorithm itself remains active. As one Meta spokesperson explained, “If you’re careful about the posts you like and share, and the pages you follow, this algorithm might turn out better than the old one.”

To access this feature once it’s available, users can navigate to their Instagram settings, tap “Content preferences” under “What you see,” and select “Reset suggested content.” Instagram will warn that this action cannot be undone and may suggest unfollowing certain accounts as an alternative.

This update represents a significant shift in how social media platforms approach user experience, potentially giving users more control over their content consumption.

Read more at Lifehacker