Seen on a screen, Facebook CEO Mark Zuckerberg announces the company's new name, Meta, during a virtual event on Oct. 28. (AP Photo/Eric Risberg)
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Just a week ago, Mark Zuckerberg loudly announced that Facebook will now be called Meta , a change to make way for its metaverse . But the tycoon could have problems adopting his new identity, since there is already a company called Meta in the United States, which would be willing to give him its name in exchange for several million dollars.