Fresno County will conduct a competitive bidding process, awarding naming rights of soon-to-be constructed libraries to the highest bidders. (GV Wire Composite)
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Fresno County is seeking sponsors for the soon-to-be constructed new libraries in Clovis and Reedley.
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The board of supervisors approved a new procedure for sponsorship: informal bidding for “naming rights.”
The board will conduct a competitive bidding process, awarding naming rights to the highest bidder.
The winners will be able to name the exterior after themselves, their business or organization, family, or someone whom they wish to honor.
A naming rights agreement will outline the term of this naming, allowing individuals to leave a long-term legacy in the community.
Additionally, the document will provide terms and conditions of the sponsorship. This includes the fee payment schedule and specific requirements the sponsor must meet.
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How the Funds Will Be Used
The funds will allow Fresno County’s library system to make the most of Measure B sales tax dollars, focusing on library facilities and operations. Measure B is in effect through 2029.
Meanwhile, the sponsorship will help maintain current services and ensure the community has continued access to valuable resources.
Those interested can get more information about the major sponsorship opportunities and the bidding process here.
The web page provides details on how to participate, criteria for selection, and in the future, a timeline.
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