Fresno County, RH Community Builders, and UPholdings want to acquire and rehabilitate the Hotel Fresno (formerly the Smuggler’s Inn) on Blackstone and Dakota avenues to provide assistance to homeless people.

That’s the short-term goal. The long-term goal is to provide affordable housing for decades into the future.

The county hosted a Zoom call Tuesday night to lay out its vision for the property and hear concerns and questions from residents. The county is under a tight state deadline of Sept. 29 to apply for Project Homekey funding.

Some have raised concerns there’s not been enough time for residents and business owners to weigh in on the project’s effect on the area and property values. Several people expressed concerns about who would be allowed to stay there, and how secure the property would be.

Meanwhile, Fresno City Councilmember Nelson Esparza who represents the area is hosting a Zoom call at 5:30 p.m. Wednesday to allow more voices to be heard.

Fresno County Board of Supervisors Support

“The Board of Supervisors has only voted to submit the grant application.”Fresno County Board of Supervisor Steve Brandau

Fresno County Supervisor Steve Brandau hosted Tuesday’s Zoom to go over details of the proposal. He even says that although he mostly disagrees with Gov. Newsom, he sees this program as a way to help the Central Valley. The proposed project is in his district.

“The Board of Supervisors has only voted to submit the grant application,” said Brandau. “We sent in a letter of support and voted to approve the submission of the grant.”

Brandau supports the project because he says in the long run, it isn’t about homelessness.

“It’s about folks who need affordable housing,” said Brandau. He says the governor’s mandate is that these types of projects help homeless people for the first two years in light of the COVID-19 pandemic. After that, the property can be used for long-term affordable housing.

Brandau said that his former colleagues on the Fresno City Council are trying to make the issue solely about homelessness.

Raising a flyer sent to residents, he said, “It’s really a scare tactic. It says, ‘The county of Fresno is bringing homeless to your neighborhood.’ In my viewpoint, it’s really an affordable housing development.”

Brandau also pointed to the increase in homeless people over the past year and said that the days of primarily housing homeless residents in downtown Fresno are over.

Fresno County Supervisor Steve Brandau holds up a flyer he calls a ‘scare tactic’ during a Zoom call discussing possible acquisition of Hotel Fresno. (Fresno County Zoom)

Resident vs. Business Owner

Some residents liked the idea of providing a way to get people off the streets and into permanent housing.

Jerry Bill says he’s been a resident of the area since 1978.

I think this will be an excellent use for it. Particularly a good location, because right across the street at Manchester (Center) you have the Fresno Adult School. I’ve worked with homeless people a lot and a lot of them need to go to a school like that.”

However, business owners had concerns about the property becoming a magnet for blight, prostitution, and more homeless people.

AJ Rassamni started the Central Blackstone Area Merchant’s Association, bringing together businesses on Blackstone Avenue between Ashlan and Shields avenues.

“We do not want this project to go there,” said Rassamni. “We’re not willing to go through the same issues again over the next two years.”

Fresno City Council Member Nelson Esparza

Photo of Nelson Esparza

“Although Project Homekey was designed by the State to move very quickly, it’s still critically important that public input be taken into consideration by the County.”Fresno City Councilmember Nelson Esparza

“Although Project Homekey was designed by the State to move very quickly, it’s still critically important that public input be taken into consideration by the County,” said Councilmember Esparza in a news release. “Ultimately the City doesn’t have any formal role in this project, but I’m still going to make sure that County officials hear these residents that I represent.”

Wednesday’s forum will open with remarks from Esparza and then turn to public comment.

Great Need for Affordable Housing

There are more than 40,000 households officially awaiting subsidized housing in Fresno County. And, Preston Prince, CEO and executive director of the Fresno Housing Authority, has said that there are tens of thousands of more families who would qualify for affordable housing help but haven’t applied.

About 60% of renters in Fresno County are classified as “rent-burdened” under federal guidelines. That’s because they pay at least 30% of their gross income on rent and utilities. In some pockets of Fresno, up to 75% of households are rent-burdened, according to the U.S. Census Bureau.

Hotel Fresno Proposal

Developers of the project want to turn it into what they’re calling Crossroads Village.

Initially, it would provide about 170 permanent housing units to house homeless residents. Amenities would include laundry, community green space, BBQs, a community pool, and a business and computer center.

“Project HomeKey allows us to purchase this property and immediately provide housing. But our vision doesn’t stop there,” said Jessica Berzac, president and co-owner of UPHoldings. “We hope to continue finding complete rehab dollars and … (it) could be a $30 to $40 million dollar investment into that corridor.”

The hope is to someday repurpose the hotel lobby and make it a multi-purpose community building.

Managers also say the property will be gated, with 24-hour security, and tenants will be expected to abide by community rules to live there.

The timeline that project managers are shooting for is:

  • October 2020, acquisition and immediate rehab to the property
  • Late 2020, immediate occupancy providing housing for families and individuals needing nightly motel stays, and linkages to needed services
  • 2021-2024, units leased to community members at affordable costs
  • 2024+, the property will be guaranteed to be affordable housing for 55 years

Artist rendering of what Crossroads Village could look like. (Fresno County/Zoom)

Parkway Drive Proposal

The Fresno Housing Authority is also working on a proposal under Project Homekey to purchase four properties on Parkway Drive.

Those properties include:

  • Welcome Inn
  • Parkside Inn
  • Motel 99
  • Days Inn

Mayor Lee Brand is supportive of the authority’s Parkway Drive proposal.

10 Responses

  1. T Kantor

    We already have enough homeless in our area and don’t want any more as crime will go up. Put them off 99 highway. There are already to many of these people panhandling on our streets.

    • Joella Daniels

      The proposal is to REHAB a questionable or condemned property and HOUSE “those people” so that they are no longer “those people.” So they have a safe home and opportunity to rebuild their lives and hopefully take your job one day. Scared!? Interested in purchasing the property yourself!? No likely not. Likely you’re one of “those people” who would rather land go to waste rather find solutions. Whether the 99 or Blackstone, california or Arizona, you should focus more on yourself and then maybe YOUR fellow men women children and drug addicts won’t frighten you so much. And them not having to live on the streets won’t worry you so much. Stress kills! Covid-19 keep it up and any given day you just might be one of “those people.” All the best. – Jo

    • Patrice

      You talk about these people like you would talk about an animal. Putting homeless at the old Smugglers inn will not make crime go up. It will give families a fresh start. It will give a person who lost their job then their home because of COVID 19. The narrow mindedness in Fresno makes me ashamed to live here. BTW, you think there are too many homeless in your back yard. It is about to get much worse. People will are being evicted everyday. There are apartments in your area. I
      Suggest you take a walk around your neighborhood because you will see people getting evicted every single day. You want these people out of your area. Be careful, because this virus is
      getting worse, someone you love can lose their job, People are suffering right now and all you care about is what “these people” will do to the value of your home. People like you make me sick

  2. Rose

    NO NO NO!!!! There’s an elementary school nearby!! Seriously! seems as if you are desperately trying to band aid a huge problem! Without set boundaries and parameters for people that do not respect any of these….. I feel is irresponsible on the city’s decision makers to continue to address the homelessness situation with so much more than just dump them in any available area. Shame on you!!! You promise to make Fresno safer better when you run for office and get amnesia when you win the seats!!! Not fair to the homeless and certainly not the citizens trying to survive Fresno and thrive.

    • Patrice

      Rose, you post is judgemental and just plain mean. You are one of those people who look down on people who for whatever
      reason find themselves homeless. Do you even care that there are families on the street? A lot of people are just one paycheck away from being on the street. With COVID 19, there are people who are being evicted. There are so many reasons why someone finds themselves homeless. I’m glad I don’t know you because you are a very narrow minded woman. When you see someone homeless you see a bum. When I see someone homeless, I see someones dad, mom, brother, sister, child. It’s so sad how you think

  3. stewart

    I am against the proposal to transform the Hotel Fresno formerly Smugglers Inn into a residential property for homeless persons. It is true that many unfortunate people and families need help. But the location on Blackstone is not an appropriate choice. I believe that there will be problems with residents and residents friends and associates that create issues that are wrong for an established and relatively peaceful environment. It is no secret that serious problems already exists in or near that area, including violent crime, drug dealing, prostitution, along with less serious but undesirable instances of significant panhandling and begging (Ashlan and Blackstone intersection) and already existing homeless sleeping behind buildings. Suggest you look at Carls Jr. right up the street from the proposed location and the U.S. Post Office next door to Carls.
    Listen, compassionate people understand there are needs, but homeowners and businesses in area proposed for this project need to understand that values will fall, crime will rise, trash and debris will increase, etc. There is already a blood bank/plasma center across the street from the proposed site that brings in alot of challenged persons. Surely there are better locations more appropriate for this project. I suspect profit motivation by the hotel owners (which has been quite unsuccessful ) is one major reason for this location being proposed. Please find a more appropriate location.

    • Joella Daniels

      Stewart, I’m so happy to read your comment because it actually sounds like so thought out concern. I know Blackstone but surely not well enough to say is housing would thrive better a block or 2 away. I will say in choosing the property I’m sure location effects price and price effects the locations chosen with security gates and strict rules meant to bridge the gap in location preference as much as possible. But that’s just my thought.

      I appreciate your comment not being “how dare you people try an help those people.” These comments are why people don’t read anything. It’s a bunch of hate and assumptions lacking knowledge compassion and concern. Sunday football anyone!? The song, everybody hurts, sometime.. (#Wentz).

      Stay blessed! -Jo

  4. William

    Its a great idea, for those that have been waiting a long time for housing and are in fact from the Fresno area or have been on our streets longer than 5 years. What we need to avoid is more out of area and out of state homeless flocking into Fresno and California.
    Should be a strong criteria for how gets housing., you don’t want those with severe mental issues and drug addiction housed with those that just truly have trouble paying for housing. The drug and mental health have other needs and we should be addressing those separately.
    This 1 size fits all is a recipe for failure and they will burn the place down.
    Esparza sounds like the grinch not wanting to help homeless in his district.

  5. Judy

    Two things mentioned make it a good idea. An elementary school nearby and adult education across the street. BUT when you say “strict rule enforcement “ that’s where it falls apart. UNLESS you put in place on-site management and security patrol. I know, because I live in an up-scale PUD with strict rules and no enforcement. Residents complain by email to off-site management. God bless those who are suppressed by poverty. But may the planning of this project have integrity and foresight.

  6. Eugene S Williams

    Homekey left me homeless now what am I supposed to do live on the streets I was kicked out with no warning I’m disabled I take 11 different medications and I am on oxygen and I was put out without warning.


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