Please ensure Javascript is enabled for purposes of website accessibility
Fox, NBC and Facebook Turn Down Trump Ad Deemed Racist
gvw_ap_news
By Associated Press
Published 7 years ago on
November 5, 2018

Share

NEW YORK — NBC, Fox News Channel and Facebook all said Monday they will stop airing President Donald Trump’s campaign advertisement (shown below) that featured an immigrant convicted of killing two police officers.

“After further review we recognize the insensitive nature of the ad and have decided to cease airing it across our properties as soon as possible.”NBC Universal

CNN had rejected the same ad, declaring it racist.

Asked before leaving for campaign rallies if he thought the advertisement was offensive, Trump said, “a lot of things are offensive. Your questions are offensive a lot of times.”

The ad has already likely been seen by more people than it would if it kept running. NBC aired it on the “Sunday Night Football” game between the New England Patriots and Green Bay Packers, which drew the highest overnight ratings of the franchise’s history. During football season, it’s usually the most-watched show on television, often with around 20 million viewers.

MSNBC also aired it on “Morning Joe” on Monday.

Companies Stopping the Advertisement

Released last week, the advertisement includes footage of Luis Bracamontes, a twice-deported immigrant from Mexico sentenced to death in California for killing two police officers. He’s seen smiling in a court appearance and saying, “I will break out soon and I will kill more.”

“I will break out soon and I will kill more.” — Luis Bracamontes, a twice-deported immigrant from Mexico sentenced to death in California for killing two police officers

The ad says, without evidence, that “Democrats let him into our country.” It shows masses of people shaking at a fence, apparently trying to break it down, and ended with the tagline, “Trump and Republicans are making America safe again.”

NBC was the first of the three companies to say it was stopping the advertisement on Monday, apparently after a fierce online response.

“After further review we recognize the insensitive nature of the ad and have decided to cease airing it across our properties as soon as possible,” NBC Universal said in a statement.

Marianne Gambelli, Fox News’ president of advertising sales, said the commercial was pulled on Sunday “upon further review.” Fox did not immediately say how many times it had aired on either Fox News Channel or the Fox Business Network.

Facebook Initially Ran the Ad as an Error

Facebook initially ran the ad but that was an error, company spokesman Andy Stone said, because it violates the company’s policy against sensation content.

Facebook is still allowing its members to post the ad in their news feeds, however.

Trump’s campaign manager, Brad Parscale, tweeted that NBC News, CNN and Facebook had chosen “to stand with those ILLEGALLY IN THIS COUNTRY.” He said the media was trying to control what you see and think.

Parscale made no mention of Fox’s decision.

The president’s son, Donald Trump Jr., had tweeted over the weekend, noting CNN’s refusal to air the advertisement, that “I guess they only run fake news and won’t talk about real threats that don’t suit their agenda.”

CNN said through Twitter that it was made “abundantly clear” through its coverage that the ad was racist and declined to air it when the campaign sought to buy airtime.

DON'T MISS

What Are Fresno Real Estate Experts Predicting for 2025 and Beyond?

DON'T MISS

First California EV Mandates Hit Automakers This Year. Most Are Not Even Close

DON'T MISS

Authorities Seek Help Finding Relatives of Deceased Fresno Man

DON'T MISS

Valley Crime Stoppers’ Most Wanted Person of the Day: Felecia Johnson

DON'T MISS

How in the World Did Fresno End Up on Trump’s Sanctuary Cities List?

DON'T MISS

X Marks the Spot: Bruised Musk Says His Young Son Punched Him

DON'T MISS

PBS Suing Trump Administration Over Defunding, Three Days After NPR Filed Similar Case

DON'T MISS

Loretta Swit, Emmy-winner Who Played Houlihan on Pioneering TV Series ‘M.A.S.H.,’ Has Died at 87

DON'T MISS

San Francisco 49ers Acquire Eagles Edge Rusher Bryce Huff, AP Source Says

DON'T MISS

California Lawmaker Won’t Be Charged After Citation for Suspicion of Impaired Driving

DON'T MISS

California School Awards Dinner at Disneyland Comes With Hefty Price Tag

DON'T MISS

Fresno Police Release Video of Officer-Involved Shooting

UP NEXT

1 in 4 US Children Have Parents With Substance Use Disorder, Study Finds

UP NEXT

Dozens Sickened in Expanding Salmonella Outbreak Linked to Recalled Cucumbers

UP NEXT

Speaker Johnson Raises Campaign Money in Fresno

UP NEXT

Business Insider Cuts 21% of Workforce, Memo Shows

UP NEXT

Harvard Agrees to Relinquish Early Photos of Slaves, Ending a Long Legal Battle

UP NEXT

Silence on E. Coli Outbreak Highlights How Trump Team’s Changes Undermine Food Safety

UP NEXT

Trump Pardons Tax Cheat After Mother Attends $1 Million Dinner

UP NEXT

NPR Sues Trump Administration Over Executive Order to Cut Funding

UP NEXT

Justice Department Reaches Deal to Allow Boeing to Avoid Prosecution Over 737 Max Crashes

UP NEXT

Low-Income Compton Students Get $225M State-of-the-Art High School Campus

X Marks the Spot: Bruised Musk Says His Young Son Punched Him

14 hours ago

PBS Suing Trump Administration Over Defunding, Three Days After NPR Filed Similar Case

15 hours ago

Loretta Swit, Emmy-winner Who Played Houlihan on Pioneering TV Series ‘M.A.S.H.,’ Has Died at 87

15 hours ago

San Francisco 49ers Acquire Eagles Edge Rusher Bryce Huff, AP Source Says

15 hours ago

California Lawmaker Won’t Be Charged After Citation for Suspicion of Impaired Driving

15 hours ago

California School Awards Dinner at Disneyland Comes With Hefty Price Tag

17 hours ago

Fresno Police Release Video of Officer-Involved Shooting

17 hours ago

Hamas Says It Is Still Reviewing a US Proposal for a Gaza Ceasefire

17 hours ago

1 in 4 US Children Have Parents With Substance Use Disorder, Study Finds

17 hours ago

Oreo Maker Mondelez Sues Aldi, Alleging Grocery Chain Copies Its Packaging to Confuse Customers

18 hours ago

Authorities Seek Help Finding Relatives of Deceased Fresno Man

The Fresno County Sheriff-Coroner’s Office is asking for the public’s help in locating family members of a Fresno man who died last month. F...

12 hours ago

The Fresno County Sheriff-Coroner’s Office is seeking the public’s help to locate the family of Felipe Pech, 68, of Fresno, who died on April 23, 2025. (Fresno County SO)
12 hours ago

Authorities Seek Help Finding Relatives of Deceased Fresno Man

Felecia Johnson is Valley Crime Stoppers' Most Wanted Person of the Day for May 30, 2025. (Valley Crimes Stoppers)
13 hours ago

Valley Crime Stoppers’ Most Wanted Person of the Day: Felecia Johnson

14 hours ago

How in the World Did Fresno End Up on Trump’s Sanctuary Cities List?

14 hours ago

X Marks the Spot: Bruised Musk Says His Young Son Punched Him

15 hours ago

PBS Suing Trump Administration Over Defunding, Three Days After NPR Filed Similar Case

15 hours ago

Loretta Swit, Emmy-winner Who Played Houlihan on Pioneering TV Series ‘M.A.S.H.,’ Has Died at 87

15 hours ago

San Francisco 49ers Acquire Eagles Edge Rusher Bryce Huff, AP Source Says

15 hours ago

California Lawmaker Won’t Be Charged After Citation for Suspicion of Impaired Driving

Help continue the work that gets you the news that matters most.

Search

Send this to a friend