Please ensure Javascript is enabled for purposes of website accessibility
CEO Spews Racist Vitriol at Fresno Bar Server. She Caught It on Video.
gvw_nancy_price
By Nancy Price, Multimedia Journalist
Published 4 years ago on
July 9, 2020

Share

Rebecca Hernandez has been working in customer service jobs for more than 10 years, but her shift Tuesday night at a Fig Garden Village tavern was her “No. 1 worst day ever” when she had to contend with an apparently intoxicated customer who assaulted her with racial slurs and profanity when she refused to keep serving him.

“You’re a dark-haired dumbass, sand-n—-r motherf—-r,” the customer ranted at her as she asked him to leave the premises.


Listen to this article:


Hernandez, 28, said she had grown fearful of what the customer might do, especially since the bar contained no other customers, so she began recording their encounter.

The man identified himself on the video as Jason Wood with Actionable Insights “and five other digital marketing firms.” He wore a shirt with a logo resembling that of an online marketing company with that name headquartered in Pennsylvania with branches in Ohio and Florida.

“We’re a full-service digital marketing firm that uses our technical know-how to give businesses the internet traffic they need in order to grow. We’re also the largest digital company in the region,” the company website said.

“You’re going to be on the internet,” Hernandez told Wood during their exchange, to which he responded, “No honey, I drive the internet.”

Video Goes Viral

The video, which Hernandez posted to her Instagram account, was shared repeatedly across social media platforms on Wednesday.

GV Wire attempted to contact Wood on Wednesday evening but was unsuccessful. The company’s Twitter account has been closed and the company website was taken down after the video was shared. A cached version from August 2019 lists Jason Wood as the company’s president and CEO.

Wood confirmed he is the man in the video in an interview with The Fresno Bee.

 

View this post on Instagram

 

A post shared by Rebecca Hernandez (@beccahhrose) on

Hernandez said she has been working at Out of the Barrel Taproom since January, shortly after she moved to Fresno from Salinas. She was working with another employee Tuesday night when Wood became irate after she said he was intoxicated and could no longer be served.

Wood had been refusing to wear a mask all evening even though she continued to ask him to do so, saying variously that he forgot to wear one, didn’t believe in COVID-19, and simply “this is stupid.”

Wood asked her if she was Armenian or from Iran or Saudi Arabia. “I am racially ambiguous, so a lot of people are confused by me,” she said Wednesday.

Employees Are Isolated Indoors

But after he was asked to close out his tab, Wood became so belligerent that Hernandez said she feared for her safety and that of her co-worker, both petite women. So, she pulled out her smart phone to record the encounter.

COVID-19 has increased risks for service employees, Hernandez said.  Under current rules for bars and restaurants, customers are required to stay outdoors, leaving fewer employees inside the establishment.

“We’re isolated — we’re an island,” she said.

Hernandez said she did call for Fig Garden security, and officers appeared during the incident but did not intervene immediately.

Experience Was Upsetting

After she called security, Wood said, “I’m leaving, don’t worry about me. Don’t worry about me, Saudi Arabia.”

When Hernandez asked if he was calling her Saudi Arabian, Wood said, “you’re f—–g stupid like they are.”

Wood then returned to an outside table with other members of his party, Hernandez said. He came back inside later and, apparently in an attempt to mollify her, offered her “hundreds of dollars,” which she refused.

The whole encounter left her shaken and in tears, and unable to sleep Tuesday night. She wasn’t scheduled to work Wednesday or Thursday, and said she hadn’t yet heard from her employers.

Hernandez said she’s “very, very, very, very supportive” of efforts to battle racism that have been sweeping across the nation. Having a firsthand experience with someone who assaulted her with racial slurs brought it home for her, she said.

“You never think it’s going to happen to you,” she said. “I believe he deserves to be held accountable.”

DON'T MISS

What to Know About Pam Bondi, Trump’s New Pick for Attorney General

DON'T MISS

North Korean Leader Says Past Diplomacy Only Confirmed US Hostility

DON'T MISS

Democrats Strike Deal to Get More Biden Judges Confirmed Before Congress Adjourns

DON'T MISS

Newsom Gaslights on Potential Gas Price Hikes in Fresno Visit

DON'T MISS

Automakers to Trump: Please Require Us to Sell Electric Vehicles

DON'T MISS

President Biden Welcomes 2024 NBA Champion Boston Celtics to White House

DON'T MISS

Ohtani Makes History With 3rd MVP, Judge Claims 2nd AL Honor

DON'T MISS

Trump Chooses Pam Bondi for Attorney General Pick After Gaetz Withdraws

DON'T MISS

Average Rate on a 30-Year Mortgage in the US Rises to Highest Level Since July

DON'T MISS

Cutting in Line? American Airlines’ New Boarding Tech Might Stop You at Now Over 100 Airports

UP NEXT

How About an Honest Conversation About the Range of Light Monument Proposal?

UP NEXT

Is Fresno Mobile Home Park Controversy Over? Tenants Applaud Federal Judge’s Ruling

UP NEXT

What Will Happen to CNBC and MSNBC When They No Longer Have a Corporate Connection to NBC News?

UP NEXT

Conservative Professors and Students Are Beating CA Community Colleges in Court

UP NEXT

Shoppers Flock to Clovis for Vallarta’s Grand Opening

UP NEXT

Wired Wednesday: How Fresno is Preparing For Trump’s Mass Deportation Plan

UP NEXT

Former Bitwise Employees Settle for $20 Million: Fresno Attorney

UP NEXT

Bomb Cyclone Kills 1 and Knocks Out Power to Over Half a Million Homes Across the Northwest US

UP NEXT

Fresno County Sent Out Wrong Ballots. Will Errors Affect Close Races?

UP NEXT

Fresno Officials, Local Groups Prepare for Trump’s Promised Mass Deportations

Nancy Price,
Multimedia Journalist
Nancy Price is a multimedia journalist for GV Wire. A longtime reporter and editor who has worked for newspapers in California, Florida, Alaska, Illinois and Kansas, Nancy joined GV Wire in July 2019. She previously worked as an assistant metro editor for 13 years at The Fresno Bee. Nancy earned her bachelor's and master's degrees in journalism at Northwestern University's Medill School of Journalism. Her hobbies include singing with the Fresno Master Chorale and volunteering with Fresno Filmworks. You can reach Nancy at 559-492-4087 or Send an Email

Newsom Gaslights on Potential Gas Price Hikes in Fresno Visit

8 hours ago

Automakers to Trump: Please Require Us to Sell Electric Vehicles

8 hours ago

President Biden Welcomes 2024 NBA Champion Boston Celtics to White House

8 hours ago

Ohtani Makes History With 3rd MVP, Judge Claims 2nd AL Honor

9 hours ago

Trump Chooses Pam Bondi for Attorney General Pick After Gaetz Withdraws

9 hours ago

Average Rate on a 30-Year Mortgage in the US Rises to Highest Level Since July

9 hours ago

Cutting in Line? American Airlines’ New Boarding Tech Might Stop You at Now Over 100 Airports

9 hours ago

MLB Will Test Robot Umpires at 13 Spring Training Ballparks Hosting 19 Teams

10 hours ago

Death Toll in Gaza From Israel-Hamas War Passes 44,000, Palestinian Officials Say

10 hours ago

Jussie Smollett’s Conviction in 2019 Attack on Himself Is Overturned

10 hours ago

What to Know About Pam Bondi, Trump’s New Pick for Attorney General

NEW YORK — Pam Bondi, the former Florida attorney general, was chosen Thursday by Donald Trump to serve as U.S. attorney general hours after...

6 hours ago

6 hours ago

What to Know About Pam Bondi, Trump’s New Pick for Attorney General

7 hours ago

North Korean Leader Says Past Diplomacy Only Confirmed US Hostility

7 hours ago

Democrats Strike Deal to Get More Biden Judges Confirmed Before Congress Adjourns

8 hours ago

Newsom Gaslights on Potential Gas Price Hikes in Fresno Visit

President Joe Biden with Mary Barra, the chief executive of General Motors, at the Detroit Auto Show, Sept. 14, 2022. President-elect Donald Trump has promised to erase the Biden administration’s tailpipe rules designed to get carmakers to produce electric vehicles, but most U.S. automakers want to keep them. (Doug Mills/The New York Times)
8 hours ago

Automakers to Trump: Please Require Us to Sell Electric Vehicles

8 hours ago

President Biden Welcomes 2024 NBA Champion Boston Celtics to White House

9 hours ago

Ohtani Makes History With 3rd MVP, Judge Claims 2nd AL Honor

Former Florida Attorney General Pam Bondi, speaks before Republican presidential nominee former President Donald Trump arrives to speak at a campaign rally at First Horizon Coliseum, Saturday, Nov. 2, 2024, in Greensboro, NC. (AP/Alex Brandon)
9 hours ago

Trump Chooses Pam Bondi for Attorney General Pick After Gaetz Withdraws

Help continue the work that gets you the news that matters most.

Search

Send this to a friend