Share
Fans of Odwalla juices and smoothies will soon have to seek out other brands.
Coca-Cola said it is shuttering Odwalla at the end of this month in a statement to CNN Business.
John Hackett, president of Coca-Cola’s juice brands, said Thursday that “the decision was not made lightly.” But, the company made the call “given a rapidly shifting marketplace and despite every effort to support continued production.”
A company spokeswoman said the shutdown wasn’t directly related to the COVID-19 pandemic. Rather, she said, smoothies aren’t as popular as they used to be.
Odwalla delivers its products to stores using 230 refrigerated trucks. Coca-Cola is dissolving the distribution network, as well.
Dinuba Once Home to Plant, Corporate Offices
In 2013, Coca-Cola relocated its corporate offices from Half Moon Bay to Dinuba, where Odwalla had a 65,000 square-foot production plant. But, three years later, the company closed the Dinuba facility, resulting in the layoff of 164 full-time employees, The Fresno Bee reported at the time.
In 1996, an outbreak of E. coli bacteria linked to apple juice made in the Dinuba plant caused the death of a Colorado toddler and made 66 others ill. Odwalla paid a $1.5 million criminal penalty as part of a plea deal with the U.S. Food and Drug Administration two years later.
Odwalla switched to flash-pasteurizing its apple juice to prevent bacterial contamination after the outbreak.
Coca-Cola Brought Odwalla in 2001
The beverage giant purchased Odwalla in 2001 for $181 million.
Odwalla was founded in Santa Cruz by three musicians who were fond of juices and later moved to Half Moon Bay before its acquisition by Coca-Cola.
Gomez Guilty of Murdering Los Hooligans Bass Player
7 hours ago
Biden Says It Was a Mistake to Say He Wanted to Put Trump in a ‘Bull’s-Eye’
7 hours ago
Tesla CEO Elon Musk Appears to Confirm Delay in Aug. 8 Robotaxi Unveil Event to Make Design Change
10 hours ago
Smittcamp Asks Court to Drop His Lawsuit Against Controversial NW Fresno Project
11 hours ago
Measure P Arts Grants Spark Debate and a Meeting Tonight
11 hours ago
Tedford Exits Fresno State Football. Tim Skipper Is the Next Bulldog Up.
11 hours ago
Trump Receives Enough Delegate Votes to Officially be Republicans’ Nominee
12 hours ago
Man Dies After Rescuing His 2 Children in Mississippi River
6 hours ago
Categories
![](https://gvwire.s3.us-west-1.amazonaws.com/wp-content/uploads/2024/07/15173402/A-photo-provided-by-Jesse-Pope-shows-Cody-Jay-Pope-right-with-him-in-2012.-The-authorities-found-the-body-of-Cody-Jay-Pope-a-41-year-old-Minnesota-man-who-had-disappeared-two-days-earlier-after-1024x538.jpg)
Man Dies After Rescuing His 2 Children in Mississippi River
![](https://gvwire.s3.us-west-1.amazonaws.com/wp-content/uploads/2024/07/15150557/AP24197467333843-1024x576.jpg)
Is Inflation Finally Corralled? Powell Says Federal Reserve Believes It’s Close
![](https://gvwire.s3.us-west-1.amazonaws.com/wp-content/uploads/2024/07/15171647/Los-Hooligans-court_1280X720-1024x576.jpg)
Gomez Guilty of Murdering Los Hooligans Bass Player
![](https://gvwire.s3.us-west-1.amazonaws.com/wp-content/uploads/2024/07/15172819/President-Joe-Biden-arrives-to-speak-to-members-of-the-media-in-Rehoboth-Beach-Del.-about-the-shooting-incident-at-Donald-Trumps-rally-in-Pa.-on-Saturday-July-13-2024.-President-Biden-said-o-1024x538.jpg)
Biden Says It Was a Mistake to Say He Wanted to Put Trump in a ‘Bull’s-Eye’
![](https://gvwire.s3.us-west-1.amazonaws.com/wp-content/uploads/2024/07/15144853/AP24197697589922_-1024x576.jpg)
Tesla CEO Elon Musk Appears to Confirm Delay in Aug. 8 Robotaxi Unveil Event to Make Design Change
![](https://gvwire.s3.us-west-1.amazonaws.com/wp-content/uploads/2024/07/15120621/lawsuit-against-respiratory-care-facility_1280X720-1024x576.jpg)
Smittcamp Asks Court to Drop His Lawsuit Against Controversial NW Fresno Project
![The Wines of Fresno: Tony Kirk, Birdstone Winery](https://gvwire.s3.us-west-1.amazonaws.com/wp-content/uploads/2024/07/12152749/Tony-Kirk-Birdstone-Winery-016-1-1024x576.jpg)