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Will this help development in south Fresno?
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By David Taub, Senior Reporter
Published 7 years ago on
March 3, 2017

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Fresno is ready to grow, yet two councilmen feel a provision in the city’s blueprint is hindering developers from coming in. On Thursday (March 2), city council started the process to change the 2035 General Plan making it easier to build around the edges of the city. Some say that may help impoverished areas of town like southwest and southeast Fresno.

“I really see the next building boom happening in southeast (Fresno). I want to be prepared and have flexibility and options,” said one of the sponsors, councilman Luis Chavez. He partnered with Steve Brandau in the first step of what could be a long process.

As part of the 2035 General Plan passed in December 2014, the council agreed that for every acre developed on the edge of town, like southwest or southeast Fresno, a builder would have to buy a piece of ag land (also known as an easement) elsewhere.  In other words, for every new home project or shopping center, the developer would need to purchase the same size land from a farmer to make sure that land is preserved as agricultural.

Specifically, the resolution introduced by Brandau and Chavez want to repeal policy RC-9-c, which states:

Farmland Preservation Program. In coordination with Farmland Preservation Program. regional partners or independently, establish a Farmland Preservation Program. When Prime Farmland, Unique Farmland, or Farmland of Statewide Importance is converted to urban uses outside City limits, this program would require that the developer of such a project permanently protect an equal amount of similar farmland elsewhere through easement.

One of the resolution’s supporters is Mike Prandini, president of the Building Industry Association located in Clovis. He says the provision dis-incentivized developers from building along the outskirts.  He also says that ag mitigation provision increased costs to builders.

Councilman Oliver Baines disagrees with Prandini’s assessment.  Baines told GV Wire that the ag mitigation is “one of the things that hold our general plan together.”

Another motivator for Chavez was to keep business in Fresno. “A lot of the development community moved over to Madera, Sanger, Kerman. Obviously, they are going to go where their business model fits. If we want to make Fresno business friendly, we need to accommodate for that.”

On Thursday, council passed the resolution 4-3 (Chavez, Brandau, Clint Olivier and Garry Bredfeld voting in favor).

During the debate, the head of the farm bureau cast an optimistic tone.  “I do think there is not necessarily a one size fits all approach. I do think that it’s probably going to be potentially in one particular area one way, and in one particular part of the city, it may be something else,” Fresno County Farm Bureau CEO Ryan Jacobsen said, addressing council.

One speaker advocated for the ag mitigation in the General Plan. “Successful protection of critical farmlands occurs when cities embrace mitigation programs,” Mary Savala of the League of Women Voters said.

At one point at the insistence of city manager Bruce Rudd on behalf of Mayor Lee Brand, there was an attempt to delay striking the ag mitigation language. Baines, along with fellow councilman Paul Caprioglio and Esmeralda Soria felt that there was no urgency to change the language. They preferred a slower method of change with meetings and discussion groups. That effort, though, failed.

The plan will now go to city staff who are charged with devising exact language. It will have to be vetted through a number of commissions before eventually landing back at council. Some estimates have that at six months.

E-mail David Taub

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David Taub,
Senior Reporter
Curiosity drives David Taub. The award-winning journalist might be shy, but feels mighty with a recorder in his hand. He doesn't see it his job to "hold public officials accountable," but does see it to provide readers (and voters) the information needed to make intelligent choices. Taub has been honored with several writing awards from the California News Publishers Association. He's just happy to have his stories read. Joining GV Wire in 2016, Taub covers politics, government and elections, mainly in the Fresno/Clovis area. He also writes columns about local eateries (Appetite for Fresno), pro wrestling (Off the Bottom Rope), and media (Media Man). Prior to joining the online news source, Taub worked as a radio producer for KMJ and PowerTalk 96.7 in Fresno. He also worked as an assignment editor for KCOY-TV in Santa Maria, California, and KSEE-TV in Fresno. He has also worked behind the scenes for several sports broadcasts, including the NCAA basketball tournament, and the Super Bowl. When not spending time with his family, Taub loves to officially score Fresno Grizzlies games. Growing up in the San Francisco Bay Area, Taub is a die-hard Giants and 49ers fan. He graduated from the University of Michigan with dual degrees in communications and political science. Go Blue! You can contact David at 559-492-4037 or at Send an Email

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